{"product_id":"the-tipping-point-how-little-things-can-make-a-big-difference-9780316316965","title":"The Tipping Point: How Little Things Can Make a Big Difference","description":"\u003cb\u003eFrom the bestselling author of \u003ci\u003eThe Bomber Mafia\u003c\/i\u003e: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.\u003c\/b\u003e The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\"A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.\" --Michael Lewis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Malcolm Gladwell\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Little Brown and Company\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/01\/2000\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.84lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.22h x 5.68w x 1.06d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780316316965\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAccelerated Reader:\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eReading Level:\u003c\/b\u003e 9.1\u003cbr\u003e\u003cb\u003ePoint Value:\u003c\/b\u003e 15\u003cbr\u003e\u003cb\u003eInterest Level:\u003c\/b\u003e Upper Grade\u003cbr\u003e\u003cb\u003eQuiz #\/Name: \u003c\/b\u003e149589 \/ Tipping Point: How Little Things Can Make a Big Difference","brand":"Ripon Bookstore","offers":[{"title":"Hardcover","offer_id":44146812321837,"sku":"9780316316965","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0681\/0501\/1245\/files\/img_4e0e53a2-2e5b-477f-98b6-bb8796af52b8.jpg?v=1757179762","url":"https:\/\/riponbookstore.com\/products\/the-tipping-point-how-little-things-can-make-a-big-difference-9780316316965","provider":"Ripon Bookstore","version":"1.0","type":"link"}